1. Performance Monitoring & Reporting
• Track and analyze site-level KPIs including subscriber acquisition, recharge, churn, ARPU, SOGA, usage, mobile money revenue, and profitability.
• Automate dashboards and reports to support daily, weekly, and monthly decision-making.
• Lead regional performance reviews and provide actionable insights to stakeholders.
2. Geospatial & Market Intelligence
• Use GIS tools (e.g., ArcGIS, QGIS, Python GeoPandas) to analyze network coverage, sales patterns, population density, and competitor presence.
• Segment regional markets by demographics, income, device usage, and digital behavior to inform targeted campaigns and field execution.
• Monitor competitor activity including footprint, pricing, promotions, and SIM trends.
3. Predictive Analytics & Modeling
• Develop and maintain machine learning models for forecasting customer behavior, churn, and business outcomes.
• Conduct gap analysis to identify underserved areas and optimize agent network deployment.
• Analyze mobile money agent liquidity, float availability, and transaction patterns to detect stress points and seasonal trends.
4. Commercial Strategy Support
• Support network rollout and optimization decisions with internal and external performance data.
• Translate complex data into clear business recommendations for pricing, loyalty, and customer acquisition strategies.
Key Performance Areas
• Timely and accurate performance reporting.
• Automation and visualization of key metrics.
• Delivery of actionable insights that influence commercial outcomes.
• Development of robust business plans and financial forecasts.
Education
• Bachelor’s degree in data science, Statistics, Economics, Computer Science, Engineering, or a related field.
• Certifications in Data Science, GIS, or Business Intelligence are an added advantage.
Work Experience
• 5 years in tthe area of specialization
• Proficiency in Power BI, SQL, PowerPoint, and advanced Excel modeling.
• Strong understanding of telecom KPIs, revenue models, and operational metrics.
• Experience in financial modeling and performance reporting.
• Proven ability to simplify complex data and influence strategic decisions.
Skills / physical competencies:
- Strong analytical and storytelling skills.
- Ability to align performance metrics with business goals.
- Skilled in leading cross-functional collaboration and influencing senior stakeholders.
- High attention to detail and commitment to data accuracy.
- Proactive problem-solver with a results-driven mindset.
- Expertise in:
- Data Science & Machine Learning: Forecasting, segmentation, churn prediction, cluster analysis.
- GIS & Spatial Tools: Geospatial data handling, white spot mapping, agent clustering.