• We are currently looking for a creative individual with keen understanding of social media platforms, trends, and the ability to produce compelling content to join our Social Media Team.
• The Social Media Associate will be responsible for developing and executing a comprehensive social media strategy to enhance brand awareness, drive engagement, and increase sales.

Key Responsibilities

• Strategic Planning: Formulate and execute an extensive social media strategy aimed at enhancing brand awareness for Rohstoff Handel.
• Content Development and Design: Create, curate, and oversee content across social channels, ensuring alignment with Rohstoff Handel’s brand, mission, and objectives. Additionally, manage the design aspect of materials.
• Campaign Oversight: Supervise the implementation of advertising campaigns on social media, ensuring they meet predefined objectives and contribute to sales growth.
• Analysis and Reporting: Monitor, analyze, and report on performance metrics to evaluate the efficacy of strategies and campaigns, making adjustments as needed.
• Engagement Management: Actively engage with followers, respond promptly to queries, and foster positive interactions on social media platforms.
• Trend Tracking: Stay abreast of the latest digital technologies and social media trends to keep Rohstoff Handel ahead in the ever-evolving landscape of digital marketing.
• Budget Oversight: Effectively allocate and manage the social media advertising budget, ensuring cost-effective campaigns.
• Cross-Functional Collaboration: Collaborate closely with other departments, including content, design, and sales, to ensure a unified digital strategy.
• Influencer Partnerships: Identify, engage, and oversee collaborations with influencers or bloggers to broaden the reach of the Rohstoff Handel brand.
• Platform Administration: Maintain brand consistency by managing the company’s presence across all digital platforms, making updates as required.
• Audience Expansion: Implement strategies to increase follower numbers across key platforms, targeting specific audience segments.
• Tool Administration: Utilize and manage various digital tools and platforms, such as social media scheduling tools, analytics tools, and content creation software.

Qualifications

• Bachelor’s Degree in Business or a related field (preferred).
• Proven experience in a social media or marketing role, particularly in the FMCG industry.
• Strong leadership and team management skills.
• Excellent communication and problem-solving abilities.
• Strong understanding of social media platforms, trends, and emerging technologies.
• Proficient in graphic design and video editing tools.
• Excellent written and verbal communication skills.
• Ability to multitask and work in a fast-paced environment.
• Creative thinker with a passion for staying current on industry trends.
• Exceptional interpersonal and customer service skills.

Person Skills:

• Appreciation for a lean, early-stage working environment where hustling, resourcefulness, results orientation, and an entrepreneurial approach are indispensable.
• “Resolver” of problems with exceptional analytical ability and attention to detail.
• Flexibility to roll up your sleeves and attack problems and projects as they arise, with or without proper structure or supervision, quantitatively and analytically.
• Persistence and attention to detail in pursuit of objectives; excellent numeracy and logical reasoning.