We are seeking a dynamic and skilled Driving School Administrator to join our team. The ideal candidate will possess a diverse skill set encompassing marketing, public relations, administrative duties, training driving school instruction, and social media management. As a driving school administrator, you will play a pivotal role in promoting our driving school, ensuring smooth administrative operations, and delivering high-quality instruction to our students.
Responsibilities
Marketing and Promotion
- Develop and implement marketing strategies to attract new students to the driving school.
- Collaborate with local businesses and community organizations to increase visibility and partnerships.
- Utilize digital marketing techniques to reach potential students through social media platforms, email campaigns, and website management.
Public Relations
- Act as the driving school’s spokesperson and maintain positive relationships with the community, media, and relevant stakeholders.
- Handle inquiries from prospective students and provide information about our programs and services.
- Represent the driving school at events, fairs, and networking opportunities to enhance brand awareness.
Administrative Duties
- Manage day-to-day administrative tasks such as scheduling appointments, maintaining student records, and handling inquiries via phone and email.
- Coordinate with instructors to ensure timely delivery of driving lessons and scheduling of theory classes.
- Maintain accurate financial records and process payments from students.
Theory Driving School Instruction
- Conduct theory driving school sessions to educate students on traffic rules, road safety, and driving regulations.
- Develop instructional materials and lesson plans to facilitate effective learning outcomes.
- Provide feedback and guidance to students to help them improve their theoretical knowledge and pass required exams.
Social Media Management
- Create engaging content for social media platforms (e.g., Facebook, Instagram, Twitter) to showcase student achievements, driving tips, and promotional offers.
- Monitor social media channels for feedback, inquiries, and opportunities for engagement.
- Utilize analytics tools to track social media performance and adjust strategies as needed to increase reach and engagement.
Qualifications
- Proven experience in marketing, public relations, and administrative roles.
- Excellent communication and interpersonal skills.
- Strong organizational abilities and attention to detail.
- ability to teach or prior teaching is an added advantage.
- Proficiency in social media platforms and digital marketing techniques.
- Ability to work independently and collaboratively in a fast-paced environment.
- Flexibility to work evenings and weekends as required.
- Previous experience for the same role will be an added advantage



