Workatele

Content Creator / Copywriter at URBSgroups, Accra, Ghana

URBSgroups

Content Creator / Copywriter at URBSgroups, Accra, Ghana

URBSgroups

Full time Job

Date Posted: September 25, 2023

Application deadline:

Expired on: September 30, 2023 12:00am

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Job description

We are seeking a talented and creative Content Creator / Copywriter to join our Creative team. The ideal candidate will have a passion for crafting engaging and persuasive content that resonates with our target audience. If you are a wordsmith with a keen eye for detail and the ability to translate ideas into compelling narratives, we want to hear from you!

Responsibilities:

  • Content Creation: Develop high-quality, original, and creative content for various marketing channels, including but not limited to website, blog posts, social media, email campaigns, and print materials.
  • Copywriting: Write clear, concise, and persuasive copy that drives brand awareness, engages our audience, and supports our marketing goals.
  • Research: Conduct research to understand industry trends, target audience needs, and competitor content to ensure our messaging is relevant and competitive.
  • Content Planning: Collaborate with the marketing team to develop content strategies and editorial calendars to align with marketing objectives.
  • Editing and Proofreading: Review and edit content for accuracy, clarity, grammar, and style, ensuring it adheres to brand guidelines.
  • SEO Optimization: Optimize content for search engines (SEO) to increase visibility and organic traffic.
  • Social Media: Create engaging social media content that reflects our brand voice and encourages audience interaction.
  • Collaboration: Work closely with designers, marketers, and other team members to develop content that complements visual elements and marketing campaigns.
  • Feedback Integration: Actively seek and incorporate feedback from team members and stakeholders to continuously improve content quality.

Qualifications:

  • Bachelor’s degree in English, Journalism, Marketing, or related field (or equivalent experience).
  • 3-5 years of working experience
  • Proven experience as a content creator, copywriter, or similar role.
  • Exceptional writing and editing skills with a portfolio of published work.
  • Strong understanding of digital marketing principles and SEO best practices.
  • Proficiency in using content management systems (e.g., WordPress) and familiarity with marketing tools (e.g., HubSpot, Hootsuite).
  • Creative thinker with the ability to generate fresh ideas and concepts.
  • Strong organizational skills and the ability to meet deadlines.
  • Excellent communication and collaboration skills.
  • Detail-oriented and committed to delivering high-quality work.
  • Females are encouraged to apply.

If you are passionate about storytelling, have a knack for crafting compelling content, and want to be part of a dynamic team, please submit your resume and a portfolio of your work.

Application deadline:

Expired on: September 30, 2023

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