Our client, an innovative brand offering fashionable beauty products, stylish accessories, quality lifestyle items and fun stationery and toys, is seeking a talented and innovative Visual Merchandiser to join their team. The Visual Merchandiser will be responsible for creating visually appealing displays and layouts that enhance the shopping experience and increase product visibility, ultimately driving sales in our retail environment.
Key Responsibilities:
- Design and implement eye-catching visual store displays that align with brand standards and marketing strategies, in coordination with central visual merchandiser teams in China.
- Collaborate with the marketing and sales teams to create promotional displays for special events and product launches.
- Analyze sales data and customer feedback to evaluate display effectiveness and make improvements.
- Maintain product presentation standards and ensure that merchandise is consistently well-stocked and presented.
- Monitor industry trends and competitor visual merchandising strategies.
- Train and instruct store staff on new visual merchandising techniques and strategies.
- Prepare planograms for new stock, events and seasons
- Travel to different store locations to implement merchandising concepts and assess display success.
Requirements
- Bachelor’s degree in Marketing, Visual Merchandising, Fashion Design, or a related field.
- 2-4 years of experience in visual merchandising or retail marketing.
- Strong creative and artistic abilities, with attention to detail.
- Ability to translate marketing strategies into appealing visual displays.
- Excellent communication and teamwork skills.
- Strong organizational skills and ability to manage multiple projects simultaneously.
- Solid understanding of retail sales and customer behaviour.
- Flexible to travel to different store locations as needed.
- A passion for retail and current trends in fashion and design.
- Valid Drivers License
- Must be a valid member of Zambia Institute of Marketing
