We are looking for four dynamic and motivated Marketing and Business Development Officers to join our expanding team.

Key Responsibilities:

• Assist in the development and implementation of marketing strategies to boost hospital visibility and patient numbers.
• Conduct market research to identify new opportunities, trends, and potential partnerships.
• Establish and maintain relationships with community organizations, businesses, and healthcare providers to build referral networks.
• Support digital marketing initiatives, including social media management, email campaigns, and website updates.
• Assist in creating marketing materials and ensuring brand consistency across all platforms.
• Participate in organizing events, health fairs, and community outreach programs to promote hospital services.
• Contribute to the execution of business development plans to expand the hospital’s services and patient base.
• Monitor and analyze marketing and business development performance metrics to inform strategic decisions.
• Collaborate with the marketing and business development manager and other team members to achieve departmental goals.
• Maintain knowledge of competitor activities and industry trends to keep the hospital competitive.
• Prepare regular reports on marketing and business development activities and outcomes.
• Engage with the customer service team to enhance patient satisfaction and retention.

Qualifications:

• Diploma or a Bachelor’s degree in Marketing, Business Administration, or a related field.
• Minimum of 2 years of experience in marketing or business development, preferably in a hospital setting.
• Strong communication and interpersonal skills.
• Proficiency in digital marketing tools and techniques.
• Ability to analyze data and provide actionable insights.
• Creative thinking and problem-solving abilities.
• Strong organizational and project management skills.
• Ability to work both independently and as part of a team.