Key Responsibilities

NRD Strategy Development, Planning and Execution

• Lead the design and effective execution of the National Resource Development strategy and plans
• Ensure annual planning, budgeting and resourcing for the effective execution of the NRD strategy
• Conduct ongoing market research and gathering intelligence touching on donor behavior, local market fundraising trends, local donor market potential, competition, among other aspects, to inform local fundraising strategies and plans
• Effectively map and identify potential donors, Kenyan individuals and corporates within and outside the country for strategic and effective donor engagement and fundraising
• Design and effectively implement a donor marketing and communications strategy, including the digital marketing strategy
• Design and implement appropriate and effective donor messaging as well as other stakeholders for optimum results in fundraising

Local Fundraising and NRD Portfolio Management

• Local Fundraising and Partnership Development
• Lead in the delivery of a high-quality sustainable funding for local resources
• Develop and implement activities to identify, approach, engage, convert and sustain local donors (individuals and institutions) for sustained local funding
• Identify and package local program fundraising needs into fundraising products, dollar handles, concepts, proposals for soliciting funds from local donors, individuals and corporates
• Develop cultivation plans to prioritize, nurture and grow a pool of loyal donors including World Vision Kenya staff, Alumni, Kenyans in diaspora, friends of World Vision, among others
• Provide yearly forecast for locally funded programs
• Strengthen World Vision’s [teams] through virtual capacity building sessions for field and National Office teams

Donor communication and relationship management

• Hold quarterly donor round tables as a way of maintaining contact with donors and keeping them updated with WVK’s work around local resource mobilization
• Develop and lead a plan for effective relationship management (public & private sector and Individuals) for sustained fundraising
• In conjunction with the National Resources Development focal persons in the field, plan for fund raising events such as alumni forums, donor round table meetings etc. to position World Vision Kenya
• Prepare a cultivation plan that elaborates prioritized donors for local resource development
• Lead proposal development for local opportunities ensuring submission of quality proposals
• Develop and regularly update a grants tracker for local resources.
• Lead local fund-raising initiatives such as Global 6K
• Regularly gather and share field stories for communication to the donors profiling positive change and impact

Risk management

• Ensure identification, classification and management of NRD related risks
• Ensure appropriate reporting, treatment and escalation of risks in World Vision’s Riskonnect system

Market Analysis & Research

• Conduct context analysis for local donors in Kenya
• Conduct market analysis to determine giving patterns of Kenyans including high net worth individuals
• Lead the formation local partnerships (consortia) for resource mobilization
• Ensure the CRM platform is effectively managed and the risk mitigation plan is implemented
• Provide risk oversight for Local resource development
• Lead partnership discussions with local actors and the private sector and local government to leverage funding

Donor Liaison

• Ensure timely and regular communication to donors
• Work with the different technical programs to develop fund raising products such as ‘dollar handles’ to compliment funding gaps
• Develop a strategy to engage local service providers as potential donors either through Goods in Kind or cash contributions
• Develop targets along with the National Resources Development focal persons in the field and conduct monthly engagement meetings.
• In conjunction with the field teams, plan for fund raising events.

Reporting

• Prepare Board reports for National Resources Development Committee and the WVK Board
• Prepare and disseminate reports to donors in a timely manner
• Ensure the CRM platform is well managed and timely feedback given to donors within and without
• Prepare financial and narrative monthly, quarterly and annual reports as required
• In conjunction with Operations team, position WVK as the organisation of choice by ensuring excellence and quality programs
• Consult donor round tables for prioritized donors as per the cultivation plan

Other Duties

• Any other duties as may be assigned from time to time

Knowledge, Skills & Qualifications

• Degree in sociology, marketing or relevant area from a recognized University a Master’s degree is an added advantage
• Minimum 7 years’ experience in Business development, Resource Acquisition, Fund raising, Marketing, donor relations, local Resources development 3 of which must be in managerial position
• Proven experience in leading proposal development and managing consortiums
• Must be a result orientated leader who can handle heavy work load as well as manage multiple organizational, donor and other stakeholder demands.
• Must have ample experience and expertise in public relations and donor engagements.
• Must be a strategic thinker and a strong team player.
• Strong interpersonal and relational skills
• Good writing skills and presentation skills
• Knowledge on fund raising essentials
• Effective in written and verbal communication in English
• Good writing skills and presentation skills
• Good events organization skills
• Knowledge on fund raising essentials
• Strong negotiation skills