The Manager of Retail and Visitor Services oversees all aspects of the visitor experience at the George Archibald Welcome Center and management of all retail sales including our physical store, online store, and mobile sales venues. The Manager of Retail and Visitor Services works closely with other departments, including the Conservation Education Department, Site Management, Development, Marketing and Communications, and Finance to achieve all goals in support of the foundation’s mission.
Essential Duties
- Manage and supervise the gift shop and web store, including product and vendor selection, new merchandise
development, administrative reporting, merchandising, and inventory control. - Supervise and train an Assistant Manager year-round and a team of seasonal Visitor Services and Sales Associates
during the visitor season. - Oversee sales of daily admissions and memberships in the Welcome Center during the visitor season (May
through October). - Provide branded, proprietary, custom, educational, fair trade and environmentally friendly merchandise for all
sales outlets. - Create an engaging and innovative retail experience and connect merchandise to the mission whenever possible.
- Work with Marketing and Communications to market and promote the physical and web stores and remote sales
events through print, radio, social and digital media.Additional Duties:
- Supervise order fulfillment for web store.
- Set and reach annual revenue goals.
- Oversee hiring, training, and scheduling of all Visitor Services and Gift Shop personnel.
- Ensure Visitor Services and Gift Shop staff provide the highest level of customer service for all visitors.
- Execute established processes and procedures associated with the admissions desk and gift shop including cash
handling and daily reporting for the Finance Dept. - Work closely with all departments to ensure the smooth execution of VIP tours, promotions, and special events.
- Develop and distribute monthly digital gift guides to an electronic subscriber list.
- Conduct annual inventory count and participate in audits as needed.
- Ensure compliance with ADA regulations throughout our public site for our staff and visitors.
- Ensure the International Crane Foundation’s Diversity, Equity, and Inclusion Policy is adopted by the Visitor Services Staff and is carried out for the benefit of our staff and visitors.
- Adopt and employ AZA accreditation requirements for Visitor Services and Retail.
- Travel to and facilitate outreach and seasonal opportunities for the gift shop beyond the George Archibald
Welcome Center. Examples include crane festivals around the countryJob Requirements:
- Bachelor’s degree or equivalent work experience required.
- 2-4 years of personnel, customer service, and retail inventory management; merchandising experience.
- Knowledge of Point-of-Sale retail/inventory management software.
- Excellent interpersonal skills, including the ability to work well with individuals of diverse backgrounds.
- Ability to manage multiple projects simultaneously and work in a fast-paced, often changing environment.




