About the Role
The Global Alliance for Improved Nutrition (GAIN) is seeking a Marketing Advisor to lead the demand creation components of GAIN projects in Uganda . This role will be offered on a 12-month fixed term contract, subject to availability of funding and will be based in Kampala, Uganda.
The Marketing Advisor will provide technical advice and expertise for designing, implementing, and monitoring of demand creation strategies initially for the vegetable project and over time for a range of other projects. They will work with other GAIN colleagues to integrate these strategies with other components required to ensure shifts in consumption such as Supply and Enabling Environment. Additionally, they will build the capacity of GAIN’s partners and their staff to ensure effective delivery in the field.
Key Responsibilities include
- Lead the design of the marketing strategy for the vegetable project.
- Manage selection of different types of marketing agencies – research, advertising, media and promotion.
- Develop relevant briefs for these agencies and ensure good interpretation of the brief by the agency.
- Manage agencies to implement and deliver various parts of the workplan, including supervision of agency’s’ work to ensure quality of deliverables, workflow for review of deliverables by relevant GAIN staff.
- Develop the community engagement strategy, retail promotion and last mile distribution strategies.
- Represent GAIN in meetings with external stakeholders including government, NGOs, private sector.
- Provide technical advice to other project managers and colleagues on marketing aspects of their projects.
- Establish and maintain close collaboration with GAIN subject matter experts in Programme Services Team (PST) and Knowledge and learning (KL) departments.
- Maintain high level liaison with government stakeholders (county level) and other organizations working on complementary projects in the country context to share knowledge and best practice.
About you
The ideal candidate should have experience in brand management, as well in designing and implementing successful consumer-facing advertising and retail promotion strategies and campaigns. You should have experience managing different types of marketing agencies, especially creative, promotion & media agencies and possess an excellent understanding of the media and promotion environment in Uganda.
The post holder should possess great project management skills including relationship management. They should be able to coordinate a wide range of activities while maintaining a high level liaison with government stakeholders (county level) and partner organizations. Previous experience working alongside a global team is highly preferred.
Candidates should have good budget management and administration skills in addition to interpersonal skills. Education background with a Bachelors’ degree in communications and marketing management/ social science/ economics/business preferred or equivalent experience. Masters degree would be an added advantage.
Our Working Culture and Environment
We provide a flexible working environment that includes a combination of home and office working opportunities through our global hybrid working policy. This encourages our staff to have a healthy work-life balance and increases staff motivation, enriches employee wellbeing, and improves performance and productivity.
All of our positions are based in one or more of GAIN’s designated offices as stated on our job advertisements. Successful candidates will be based in one of GAIN’s country offices and must have the existing right to live and work within a reasonably commutable distance of the relevant city / cities in which the role is advertised. Please note, that GAIN does not sponsor working visas and relocations.
GAIN reserves the right to withdraw an offer of employment for candidates who are considered to ineligible under the above conditions during or after the recruitment process.
