What You’ll Do

Conceptualisation of Content IPs:

Brainstorm and develop creative concepts specifically tailored to GE Nigeria’s goals and objectives for the HPV campaign. Generate innovative ideas to communicate key messages effectively and engage the target audience.

Scriptwriting and Storyboarding:

Write scripts that effectively convey the importance of HPV awareness and prevention measures.

Create storyboards outlining the visual narrative and flow of the campaign videos, ensuring alignment with campaign objectives.

Casting and Location Scouting:

Identify suitable actors or presenters who can effectively communicate the campaign’s messaging and resonate with the target demographic.

Scout locations serve as compelling backdrops for conveying the campaign’s themes and messages authentically.

Execution of Video and  Photography Shoot:

Conduct video and photo shoots focusing on capturing authentic and impactful footage that resonates with the target audience. Ensure that the creative direction established for the campaign is maintained throughout the filming process.

Animation and Visual Effects:

Develop animated sequences, motion graphics, or visual effects that enhance the storytelling and visual appeal of the campaign videos. Utilize 2D or 3D animation techniques to bring key concepts to life.

Influencer/Content creator agency – for Micro and Macro content creators and influencers across social media platforms and our regional states of operation (Ekiti, Oyo, Ondo, Delta & Kaduna states) that will successfully connect with our audiences.

If you work in the creative industry and are passionate about unlocking the power of girls,  then we would like to work with you.

We believe that building steady creative partnerships will reduce the time spent on administrative processes such as agency identification, onboarding, and due diligence, giving us all more time to focus on building great products and great content.

How Will It Work? 

We do not expect one applicant to fulfil all our criteria, but we welcome applications from individuals who can help us understand how their experience, knowledge, and skills could enable us to reach our objectives around unlocking change for young people through media and tech.

We are extending the opportunity for you to potentially join our Create roster on a retainer contract for one to two years, with agreed-upon rates. This positions you to become an integral part of the team, playing a crucial role in creating a better world for girls.

IMPORTANT: Please ensure you send in your submissions and register using this link. Agencies must be available from October 2024 and be able to jump onto projects with a lead time of no more than 2 weeks. The Girl Effect team will provide a clear brief for pieces of work based on an agreed-upon template, for which the vendor will propose the number of days required for completion. We will be using Asana to keep track of all activities and would need the vendor also to be able to update progress as per the set-up activities. 

What We Value

• Alignment with our mission and commitment to empowering adolescent girls
• An understanding of and (ideally lived) experience in the countries we work in
• Empathy, curiosity and excellent communication skills
• The ability to really listen to our needs and drive to strive for the best solutions
• A supportive mindset to help our teams and partners develop their skills and knowledge
• Openness and honesty about where we could improve
• Portfolio of work demonstrating experience working on projects targeting youth and possibly health outcomes

Who You Are

Skills and expertise:

• You are based in Nigeria and have a proven track record of developing successful brands targeted at young Nigerians.
• Strong language skills in speaking, writing, presenting, and reading in  English Language. Any other Nigerian languages or dialects are a bonus.
• Experience in creating health-related content/Behavior change content production in the field of Sexual and Reproductive Health and Rights and Economic Empowerment would be a bonus.
• Project Management: Ability to effectively manage projects, coordinate teams with diverse skill sets, develop project strategies, and ensure successful execution from start to finish.
• Local Market Knowledge: Strong understanding of local trends, media landscape, and cultural nuances to tailor creative solutions that resonate with the target audience in the Nigerian market.
• Time and Budget Management: Proficiency in delivering projects on schedule and within budgetary constraints, ensuring efficient allocation of resources and adherence to financial targets.
• Creative Ideation: Skill to generate innovative and unique ideas aligned with our objectives and target audience (girls and women), fostering creativity and pushing boundaries to deliver outstanding creative work.
• Strategic Thinking: Ability to analyse client goals, target audience preferences, and market trends to develop a strategic approach that drives results and provides effective creative solutions.
• Multi-platform Expertise: Proficiency in creating and distributing content for diverse platforms such as digital, social media, print, TV, radio, and emerging media channels (chatbots), leveraging each platform’s unique features to engage the target audiences.
• Branding and Storytelling: Capability to craft compelling brand narratives and storytelling techniques that effectively communicate the Girl Effect message, create emotional connections, and build brand loyalty.
• Visual and Design Skills: Strong aesthetic sense and knowledge of visual communication principles encompassing photography, videography, and visual effects, enabling the creation of visually appealing and impactful creative assets.Up-to-date knowledge and ability to write/direct a compelling narrative that engages the audience and serves the project’s vision in accordance with the latest trends, technologies, and best practices in media and production to deliver cutting-edge work.
• Technical Proficiency: Familiarity with the latest creative production tools and technologies, including design software, video editing tools, and content management systems, to ensure efficient and high-quality output.
• Collaboration and Teamwork: Demonstrated ability to collaborate effectively with clients, creative teams, copywriters, designers, and stakeholders to bring ideas to life, fostering a collaborative and productive work environment.

• Basic safeguarding and digital safeguarding knowledge are a plus.
• Familiarity with tools such as Google Suit, Asana, and Slack is a bonus.

Requirements

• At least 5+ years of demonstrable and relevant work experience in your field of work, previous work experience in Nigeria.
• Experience & proven success in the field you are in
• Strong cultural awareness and sensitivity about the cultures within which Girl Effect operates,
• Experience working remotely with colleagues and/or field agencies and the ability to work effectively in multicultural teams with varying expertise, skills and backgrounds,
• Creative and inquisitive mindset,
• Ability to communicate and build strong relationships with senior stakeholders, consultants, vendors and clients,
• Commitment to realizing the potential of girls and to the vision and values of Girl Effect.

Proposal Submission

Your proposal should be 15 pages max and cover the following:

Agency  Profile

Detailed Portfolio

Detailed reference list indicating the scope and magnitude of similar assignments carried out

Please showcase work that you consider to be relevant to what we are trying to achieve or that you feel might speak strongly of your sense of work, commitment & style. If you have worked with others, not for profit, please include that work here too.

Team profile that demonstrates possession of qualifications and experience required

Provide at least three references for similar contracts with a description of the service provided and the contract periods of performance.

Financial Proposal

The agency shall provide a daily rate or rate card in Naira.

The agency may also propose additional pricing options or modalities for consideration. We would welcome a discounted amount based on a frequent engagement with the agency.

All applicable taxes should be quoted separately.

If the financial proposal does not mention taxes, GE shall assume these are inclusive.

Specific Instructions

• All agencies must first register using this Link. Then, send your portfolio to the email provided below.
• Only pre-qualified agencies under this process will be invited to bid for the projects at a later stage.
• All consultants must be registered with the tax authority and able to produce EFD receipts.
• Any false statement(s) by the Applicant will result in disqualification at any stage of the process.
• All applications shall be prepared in English. Information in any other language GE reserves the right for disqualification in case of non-compliance with the above requirement.
• The Applicants must respond to all questions on the link and send in their portfolio to provide complete and verifiable information with complete supporting data as advised in this document. Any failure to provide essential information or references may result in the disqualification of the Applicant.