Workatele

Brand Manager, Regional brands at ABInBev, Lusaka, Zambia

ABInBev

Brand Manager, Regional brands at ABInBev, Lusaka, Zambia

ABInBev

Full time Job

Date Posted: March 17, 2025

Application deadline:

Expired on: March 22, 2025 5:00pm

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Job description

Key Roles and Responsibilities:

  • Analyse data and brand performance analysis for insights & to articulate brand issues and opportunities
  • Articulate goals & objectives consistent with the role of the brand
  • Implements winning activity plans which deliver brand strategy and objectives & in line with creative platform
  • Deliver, measure and evaluate activities which win in the market to optimize performance and marketing spend effectiveness
  • Project management to deliver activation on time & on budget
  • Clear communication of activities & execution standards to channel & sales
  • Manage internal and external stakeholders and drive excitement for the brand and its activities

Interactions:

  • Media, creatives, BTL agencies
  • Regional brand teams

Key Attributes and Competencies:

  • Strong written and verbal communications skills
  • Good analytical and project management skills
  • Good interpersonal skills to able to manage internal and external stakeholders
  • Action and results oriented

Minimum Requirements:

  • Degree in Business, Marketing, Communication
  • 2 years of relevant experience

Application deadline:

Expired on: March 22, 2025

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