• Content Strategy: Develop and execute content strategy that supports Fido’s marketing objectives. Collaborate with other teams to understand product launches, promotions, and campaign goals
• Copywriting: Produce compelling and engaging copy for various channels, including websites, social media, email marketing, and more.
• Social Media Management: Plan, create, and schedule social media content that drives engagement and builds our brand presence. Monitor trends, and actively engage with our audience.
• Website Content: Ensure that our website is populated with informative, relevant, and up-to-date content. Work with the web development team to optimize content for SEO.
• Content Calendar: Develop and maintain a content calendar to ensure regular, consistent content publication.
• Analytics and Reporting: Use data and analytics to evaluate content performance and make data-driven decisions for improvements.
• Quality Control: Ensure all content is accurate, well-edited, and aligned with brand guidelines.
• Team Collaboration: Collaborate with designers, marketing managers, and other teams to develop multimedia content.

Requirements:

• Bachelor’s degree in Marketing, Communications, English, or a related field.
• Proven experience in content creation and management, particularly in the finance or fintech industry.
• Exceptional copywriting skills with a knack for storytelling.
• Proficiency in social media platforms and content management systems.
• Strong understanding of SEO and content optimization techniques.
• Ability to manage multiple projects and deadlines effectively.
• Creative thinker with the ability to generate unique, innovative content ideas.
• Excellent communication and teamwork skills.
• Proficiency with content creation tools and software.